Artificial Intelligence and Human Intelligence for Sustainable Development
The AIMS AI-Human Framework: Human-Centred AI Governance and Sustainability Capability Development in Higher Education

Thamburaj Anthuvan Senior Vice President, USV Pvt. Ltd., Mumbai India ORCID: 0009-0004-0756-2089 Sunitha Prabhuram Dean & Associate Professor, Manipal School of Commerce and Management Manipal Academy of Higher Education (MAHE), Dubai UAE ORCID: 0000-0002-0793-7854 Chirag Rathod Professor, Smt. S. B. Patel Institute of Business Management, Faculty of Management Studies, Sankalchand Patel University, Gujarat India […]
AI-Driven Portfolio Optimisation with Human Behavioural Adjustments for Sustainable Investment Performance
Enhancing Sustainable Investment Decisions Through Artificial Intelligence and Behavioural Finance
A Comparative Numerical Study of Artificial Intelligence and Human Intelligence in Solving Sustainability Problems

Yogeesh Nijalingappa Government First Grade College India ORCID: 0000-0001-8080-7821 Mohammed Almakki Amity University Dubai UAE ORCID: 0000-0002-9348-4651 Asokan Vasudevan INTI International University Malaysia ORCID: 0000-0002-9866-4045 Anuj Kumar Al-Quds University Palestine ORCID: 0000-0002-1205-2794 Type of Paper: Research Received: 31 December 2026 / Revised: 23 July 2026 / Accepted: 22 September 2026 / Published: 17 October 2026 […]
The Idea of Digital Marketing Governance: Ensuring Data Privacy and Consumer Rights in the age of Artificial Intelligence

Tareq Nael Hashem Marketing Department, Faculty of Business Applied Science Private University Amman Jordan ORCID ID: 0000-0001-9564-931X Prabha Kiran Westminster International University in Tashkent Uzbekistan ORCID ID: 0000-0002-9256-8407 Eman Mohamed Abd-El-Salam Marketing and International Business Department Arab Academy for Science, Technology and Maritime Transport (AASTMT) Alexandria Egypt ORCID: 0000-0003-1094-5780 Ala’ Adili Business Administration Palestine Ahliya […]
The Role of Digital Marketing Governance in Protecting Data Privacy and Consumer Rights in the AI Era

Tareq Nael Hashem Marketing Department, Faculty of Business Applied Science Private University Amman Jordan ORCID ID: 0000-0001-9564-931X Prabha Kiran Westminster International University in Tashkent Uzbekistan ORCID ID: 0000-0002-9256-8407 Eman Mohamed Abd-El-Salam Marketing and International Business Department Arab Academy for Science, Technology and Maritime Transport (AASTMT) Alexandria Egypt ORCID: 0000-0003-1094-5780 Ala’ Adili Business Administration Palestine Ahliya […]
Transforming Public Governance Through AI: A Multi-Mechanism Framework to Accelerate Sustainable Development Goals

Eyad Abdullah Shaban Department of Business Administration, Business School Al-Ahliyya Amman University Amman Jordan ORCID: 0009-0001-0115-9027 Rafat Al-Batayneh College of Business University of Buraimi Oman ORCID: 0009-0004-3951-1593 Hisham Ali Shatnawi Faculty of Business Ajloun National University Ajloun Jordan ORCID: 0009-0004-6898-1519 Lana Yasin Ahmad El-Issa Computer Science Department, Information Technology Faculty Zarqa University Jordan ORCID: 0009-0005-4519-2274 […]
Enhancing sustainable investment decisions through artificial intelligence and behavioural finance, Omotayo Bolarinde, Rasheedul Haque

Omotayo Bolarinde DBA Research Scholar Rushford Business School Switzerland ORCID: 0009-0000-4793-3914 Rasheedul Haque School of Management and Business (SOMB) MILA University Nilai Malaysia ORCID: 0000-0001-8170-5413 Type of Paper: Research Received: 11 June 2026 / Revised: 1 July 2026 / Accepted: 16 July 2026 / Published: 20 July 2026 DOI: 10.47556/J.WJEMSD.23.1.2027.1 Purpose: The research aims to apply […]
Human-centred AI governance and sustainability capability development in higher education: the AIMS AI-Human Framework

Thamburaj Anthuvan Senior Vice President USV Private Limited Mumbai India ORCID: 0009-0004-0756-2089 Sunitha Prabhuram Dean and Associate Professor, Manipal School of Commerce and Management Manipal Academy of Higher Education Dubai UAE ORCID: 0000-0002-0793-7854 Chirag Rathod Principal and Professor, Smt. S.B. Patel Institute of Business Management Sankalchand Patel University Gujarat India ORCID: 0009-0007-3564-5887 Type of Paper: […]